Tuesday, July 5, 2011

China cellular cellular tv odds and problems coexist

June 30,, China cellular and China middle television set signed the strategic cooperative agreement, each functions will create up a joint endeavor company, to produce "China cellular cellphone television set station, common development" three G cellular cellphone television set business times. It is understood how the "China cellular cellphone TV" will rely for the content materials for the CCTV movement image copyright assets and product or company production, tactic the ability, in add-on to the cellular wireless information business industry operation mechanism and operation experience, which consists of cellular cellphone in broadcast television set integrated management, cellular cellphone television set content materials service, cellular cellphone movement image content materials management and marketing business, etc. 
A short comment on: 
1, telecom operators and content materials business cooperation, not previously cellular cellphone television set telecom operators for the terminal support cable television set television program, that is generally a breakthrough. Can introduce additional accord with cellular cellphone (mobile, small screen, debris time) qualities of movement image content, this really is generally a breakthrough. for the broadcasting system, the transformation for the television set to produce additional appropriate for three nets fusion products, it is of amazing significance. 
2, the lasting of cellular cellphone television set business and really should consist of really numerous channels broadcast and demand, through r / c way and respectively cellular internet means. three G licensing, along using the progress of cellular broadband, need will hold out additional and additional quite important role, would possess the ability to encounter the necessities of unique consumers differentiation. 
Three, two eldest sibling cooperation, to can be found to be successful, and an enormous amount of difficult troubles to solve. Solve should each sides to sustain an exceptional place out of mind, through the newest three nets fusion progress look, been difficult to do. 
4, China cellular and China middle television set two mind cooperation, for the just one hand, to use, their respective advantages, market the business fast, however it could possibly be mature, generally since the source monopoly, limiting opposition development. Therefore, the right way to regulate, and assure how the business, do not discriminate toward other television set or content materials business, do not discriminate toward other operators, and that will be the brand new problems. 
5, each China telecom, China mobile, China Daily, regional XX television, r / c and television set plan to China quickly after the neighborhood television set this sort of deficiency of producer property, the determine for the nationwide assets structure in neighborhood television, China cellular cellphone television set don't know the outcome, however the deficiency of producer character trouble also exist. numerous many years later, they are almost certainly to can be found to be faced with China telecom "telecom fraud" dilemma. 

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